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    Virgin Media Unveils Gamepad: The Revolutionary Gaming Hub Redefining Inclusivity and Accessibility

    A Paradigm-Shifting Gaming Experience, Breaking Barriers and Empowering Gamers at London's Iconic O2 Arena.

    Virgin Media, the industry leader in cutting-edge telecommunications, proudly presents the highly anticipated Gamepad, a groundbreaking gaming space that sets a new standard for inclusivity and accessibility. This revolutionary hub, located within the magnificent O2 arena and entertainment complex in London, redefines the gaming experience, placing play, people, and purpose at its very core.

    Gamepad encompasses three distinct areas, each meticulously designed to cater to diverse gaming preferences. The Cave, a cozy couch co-op space, fosters a sense of camaraderie among gamers. The Stage, a state-of-the-art streaming room, provides an immersive environment for showcasing gaming prowess. Finally, The Playground, an expansive floor adorned with hands-on stations, offers a haven for those seeking uninterrupted gaming immersion. This visionary initiative, developed in collaboration with esteemed partners such as Digital Foundry, seamlessly integrates cutting-edge equipment and technology into the gaming space, promising an unparalleled gaming encounter.

    The doors of Gamepad are now open, welcoming enthusiasts seven days a week. Operating hours are from 12pm to 8pm, Monday through Saturday, and 11am to 7pm on Sundays. What sets this extraordinary gaming space apart is its commitment to removing all barriers associated with gaming. Virgin Media understands the importance of creating an environment that fosters inclusivity, where every individual can partake in the joy of gaming. As such, entry to Gamepad is not only free but also guarantees a minimum experience time of 20 minutes, ensuring that everyone has the opportunity to indulge in this extraordinary venture.


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    According to Virgin Media O2 elucidates the ambitions that led to the creation of Gamepad, emphasizing the paramount goals of inclusivity and accessibility. This transformative gaming space exemplifies its dedication to these principles, ensuring that it is entirely step-free and wheelchair-friendly. Furthermore, the lighting within the premises is adaptable to accommodate a myriad of sensory needs, guaranteeing an enjoyable experience for all. Virgin Media O2’s commitment to ongoing development and enhancement ensures that Gamepad will continuously evolve to cater to the diverse needs of its patrons, truly embodying its ethos of inclusivity.

    Central to the Gamepad initiative is the endeavor to nurture the next generation of gaming talent. By providing aspiring gamers with access to professional-grade facilities, Gamepad empowers them to elevate their skills to unprecedented heights. In collaboration with renowned publishers and “AAA games,” the Gamepad team is delighted to offer exclusive first-play opportunities and irresistible gaming promotions. Currently, an exhilarating WWE 2K23 promotion in partnership with 2K is captivating the gaming community, showcasing the incredible possibilities that await visitors at Gamepad.

    Gareth Griffiths, Director of Partnerships & Sponsorship at Virgin Media O2, highlights the evolving landscape of gaming and the profound social nature it has assumed in recent years. Recognizing the significance of this phenomenon, Gamepad has emerged as the ultimate gaming destination, situated within the world’s premier entertainment venue, The O2. Virgin Media O2 embraces the profound importance of play, people, and purpose within the gaming realm, and Gamepad exemplifies its commitment to building a dedicated space that embodies innovation and inclusivity. Removing financial, physical, and social barriers, Gamepad allows gamers to immerse themselves in an extraordinary gaming journey, supported by the latest gaming consoles, all powered by Virgin Media’s lightning-fast gigabit broadband.


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    Furthermore, O2 and Virgin Media broadband customers are set to enjoy additional benefits, propelling their gaming experience to unprecedented heights. Exclusive perks await Priority members, including the opportunity to prebook coveted gaming sessions, ensuring they can embark on their gaming odyssey without delay.

    Gamepad represents a paradigm shift in the gaming landscape, redefining what it means to create a gaming space that is truly inclusive and accessible. By championing innovation, Virgin Media has created an environment where gaming enthusiasts of all backgrounds can converge, celebrate, and unleash their boundless gaming potential. Gamepad stands as a testament to the transformative power of gaming and Virgin Media’s unwavering commitment to shaping the future of entertainment.

    With Gamepad, the stage is set for a revolution in gaming, where inclusivity reigns supreme, barriers are shattered, and the possibilities are infinite.

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