Thursday, October 3, 2024
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    Evolving the Business Casual Woman: Style, Professionalism, and Culture.

    Women’s business casual underwent a tremendous change relative to broader shifts in society and workplace dress codes. Where the strictures of office attire are easing and melting away, it is business casual for women that has become part and parcel of the complete balance between professionalism and personal style. The only way to gain a full perspective on this is to work backward: knowing exactly how business casual for women has evolved and changed through time based on cultural and historical factors.

    The brief history of business casual women

    The notion of business casual in women did not suddenly come overnight, but it had its beginning in the earlier century when women working in the economy rarely found their places. The formal business suits were, at this period, exclusive to men. At this period, workplace attire for the feminine genders was a modest dress or a combination of skirt and blouse that emphasized traditional femininity rather than professional power.

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    The brief history of business casual women
    [Photo: Getty Images]
    According to Wikipedia The feminist movement, also known as the women’s movement, refers to a series of social movements and political campaigns for radical and liberal reforms on women’s issues created by inequality between men and women. Such issues are women’s liberation, reproductive rights, domestic violence, maternity leave, equal pay, women’s suffrage, sexual harassment, and sexual violence. The movement’s priorities have expanded since its beginning in the 1800s, and vary among nations and communities. Priorities range from opposition to female genital mutilation in one country to opposition to the glass ceiling in another.

    It was at the dawn of the 1990s that “business casual” started to take hold with the success of Silicon Valley companies, who were preaching a more informal dress code. This trend would shortly make its way into the workplace for almost every industry. Women’s business casual would mix formal with casual and therefore define a new standard: casual yet more personal than ever.

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    What does business casual mean for a woman today?

    Female business casual in this setup finds a middle road between comfort and working taste. It is not about wearing no formal suit but finding an appropriate style for the workplace yet allowing each person to be able to express himself or herself.

    Tops:

    This would comprise blouses, knit tops, and button-down shirts. A business casual woman should shy away from very casual tops like graphic tees. She can choose a crisp white blouse or a tailored silk shirt if she needs to look professional.

    [Photo: FashionLady]
    A fitted blazer is the quintessential business casual piece of clothing for women. It provides structure and polish over any outfit. A similar, but roomier cardigan or lightweight jacket can provide alternative, more relaxed versions.

    Blazers and jackets
    Blazers and jackets [Photo: Social Media]

    Bottoms:

    Tailored trousers and pencil skirts are always a safe bet. In some workplaces, dark denim might be okay to be considered business casual wear, so chinos or ankle-length trousers are usually okay to go with.

    Dresses:

    Simple sheath dresses, or perhaps even trendier, wrap styles, would be fine for business casual. Neutral tones or understated patterns always dress the outfit up a little better.

    Shoes:

    Loafers, flats, or low-heeled pumps are usually the way to go. Sneakers and sandals rarely appear in the business casual environment unless they’re specifically sanctioned.

    How to Style Ballet Flats: Different Ways of Wearing the Trendy Shoe Silhouette
    How to Style Ballet Flats: Different Ways of Wearing the Trendy Shoe Silhouette [Photo:Yahoo}

    The cultural evolution of business casual women

    A good part of business casual women’s wear also bears the cultural influence. In the 1980s, terms like “power suit” would most appropriately associate with women who were assuming their place in the corporate world. To this date, the suit still can be established as challenging the traditional models of gender.

    The 1990s were also a turning point because companies such as Apple and Microsoft started the looseness of business casual and popularized it to women. Another influence in the spreading of the whole business casual phenomenon was “Casual Fridays,” whereby everyone dressed down one day a week.

    An office Christmas party circa 1930. Kirn
    An office Christmas party circa 1930. Kirn [Photo:Vintage Stock/Corbis via Getty Images]
    Remote and hybrid models continue to mold the changing definition of business casual for women in recent years. Nothing satisfies the comfort in wearing clothes without sacrificing professionalism and being a beacon for new ideas. Comfortable fabrics and loose-fitting styles become more breathable and lose not an ounce of class.

    Changes in business casual women, cross-country influences

    Cultural norms would highly influence the definition of business casual for women. Business casual in the US is incredibly diverse and can accommodate a long range of styles and colors, whereas for example in Japan or Germany, business casual for women is defined as more formal, coming with a focus on conservative colors and tailored outfits.

    Changes in business casual women, cross-country influences
    Changes in business casual women, cross-country influences [Photo: Business Standard]
    In the Middle East, there is modest attire, such as long skirts or pants. This always obeys the cultural and religious standards of that place, while cities like London and Paris are more fashion-forward, infusing various trendy elements into their business casual outfits.

    Mastering business casual for women

    Be a candidate for your environment:

    A business casual for a woman is industry-specific or by company. Sectors require a more formal approach while on the other hand, companies are more relaxed. Equip your wardrobe for your workplace’s expectations.

    Invest in solid basics:

    Concentrate on core elements that compose a business casual for a woman. Spend quality money on a custom-fit blazer, timeless trousers, and some professional dresses.

    Details and accessories should be smartly added. A statement necklace or beautiful handbag can add personality without overpowering.

    Choose classic shoes. From your shoe rack, find the best pair in terms of comfort and style. Loafers or ballet flats are much safer if you want to achieve that professional look.

    Balancing comfort and flair:

    Amid the changing times, business casual for a woman should be maintained with both comfort and style. There are high chances that one gets a perfect breathing and polished fabric that would be ideal for a dynamic working environment.

    The future of business casual women

    Business casual for a woman evolves and thereby indicates the changing nature in society, culture, and the workplace. Since women’s roles at work continue to expand and companies are stepping further away from strict dress codes, it may give women the flexibility to be more expressive of their personal styles without being unprofessional.

    Only with an understanding of the history and cultural context that surrounds business casual for women can we get a sense of the importance behind the concept. As dress codes change, women’s business casual is one of the most widely accepted standards since it strikes such a balance between comfort and style to fit the requirements of the workplace that exists today.


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    Jacqueline Smith
    Jacqueline Smith
    Jacqueline Smith is the editor of Megalopreneur Magazine with over 20 years of experience. Covering topics such as fashion, style, and glamour, and brings a wealth of knowledge and insight to her readers.

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